Olamide Adedeji is a popular Nigerian singer-songwriter and indigenous hip-hop rapper. He is popularly called ‘Olamide Baddo’, ‘Baddo Sneh’ or simply ‘Olamide’. He founded the YBNL Nation, an independent record label where several top Nigerian Music Stars signed under its imprint. Olamide sings in his native language, Yoruba, and he is an award-winning Nigerian rapper.
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Olamide Background
Olamide was born on March 15, 1989 in Bariga, Lagos, Nigeria, and he has two other siblings. After completing his primary and secondary education in Lagos, he went on to Tai Solarin University of Education, Ijagun, Ijebu-Ode, Ogun State to study Mass Communication.
Olamide took to his music career in 2000, after discovering his talent in music. 10 years later, after the release of Eni Duro, he rose to stardom. He released his first single ‘Eni Duro’ under the coded Tunes label and was managed by Toni Payne. Olamide later performed at the hip-hop world awards ceremony that same year.
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Baddo Sneh started with ID Cabasa’s coded Tunes record label headed by Toni Payne where he did his first studio album. Then, left in 2012 to start his own record label.
Olamide Songs
He has released several studio albums, 35 singles and a collaborative album. Below are detailed information about his albums and their singles.
Olamide First Studio Album (Rapsodi)
Rapsodi is Olamide’s debut studio album. It was released in 2011 under the Coded Tunes record label featuring guest appearances from Pheelz, 9ice, D’banj, Wizkid, Reminisce and many more. Rapsodi is a hip-hop album performed in Yoruba language with 16 songs on the track list.
Second studio Album (YBNL)
Olamide released his second studio album titled Yahoo Boy No Laptop (YBNL), on November 12, 2012. The artist that made guest appearance in the album include Kay Switch, Kidakudz, Davido, Tiwa Savage and Buckwlya. The producers were Pheelz, Samklef, 2kris, Tyrone and ID Cabasa. It had four singles – Ilefo Iluminati (2011), First of All (2012), Stupid Love (2012), Voice of the Street (2012), Owotabua and durosoke.
The lyrics of the album focuses on his love for God and the streets that raised him. The album received 2 awards from The Headies 2013 as the Best Rap Album and Album of the Year.
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Olamide Third Studio Album (Baddest Guy Ever Liveth)
Baddo Sneh released his third studio album titled Baddest Guy Ever Liveth on Nov. 7, 2013 under the YBNL Nation record label. He was the executive Producer of the album with Pheelz, Buckwyla, Ketchup and Pepenazi as Guest artists. It is an hip-hop album recorded in Yoruba Language. The album singles are Durosoke (2013), Turn Up (2013), Yemi, My Lover (2013), Eleda Mi o (2014). It was awarded the Best Rap Album and Album of the Year from Headies, 2014, and the Best Album of the Year from Nigeria Entertainments Awards also in 2014.
Fourth Studio Album (Street OT)
Street OT, Olamide’s fourth studio album was released on Nov. 14, 2014 under his label, YBNL Nation. Street OT was a follow-up on his previous albums, as he decided to always produce an album every year. Lil Kesh, Chinko Ekun, Pasuma, Don Jazzy, Reminisce and Phyno made guest appearances in the album. The album focuses on showing his love for the streets. It has two singles – Story for the gods (2014), Goons Mi (2014). Olamide was the Executive Producer, with Pheelz, B-Banks, and Young John as additional producers.
It is a combination of hip-hop, rap, and afrobeat. This time, the album was done with English, Yoruba and Igbo language. Out of three nominations for award in 2015, it won the album of the year in the Headies 2015.
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Olamide Fifth Studio Album (Eyan Mayweather)
Eyan Mayweather, Olamide’s fifth studio album was released on Nov 23, 2015. It was released through YBNL Nation with studio production from Pheelz, B-Banks, ID Cabasa, and Young John. It has four singles: Bobo (2015), Matters Arising (2015), Lagos Boys (2015), and Melo Melo (2015).
In the following years, he released two other albums – The Glory (2016), and Lagos Nawa (2017).
Olamide And Phyno Collaborative Studio Album (2Kings)
Also, in 2015, he did a collaborative studio album with Phyno under Penthause Music and YBNL Nation. The album featured Wizkid, Lil Kesh, and Storm Rex. The album producers are Pheelz, Major Bangz and B-Banks. It was a hip-hop song, having two singles Une (2015), and Confirm Ni (2015).
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YBNL Nation
Yahoo Boy No Laptop (YBNL) Nation Label is an independent record label founded in 2012 by Olamide Adedeji. The name is a slang referring to young boy making money with no illegal dealings. Currently, it has signed many artistes: Lil Kesh, Chinko Ekun, Adekunle Gold, D J Enimoney, Picazo, Temmi Ovwasa and many more. While the likes of Adekunle Gold, Lil Kesh have left, some are still under the label.
In 2016, it won the record label of the year in the City People Entertainment Award.
Other Business Deals
Olamide’s musical success has availed him numerous opportunities to be endorsed as a brand ambassador to some top companies. Some of these brands are Hennessy, Globacom, Etisalat and many more.
For instance, he became the first Nigerian rapper to sign an endorsement deal with Ciroc Ultra Premium Vodka, an alcoholic drink. He joined international stars like Rick Ross, Ray Jay, French Montana and others as an ambassador for the brand in 2013 for millions of naira.
In 2017, he became the first brand ambassador for Sterling Bank, thereby becoming the second celebrity in music to be officially endorsed into the banking sector, after Ice Prince.
Also, Olamide became the brand ambassador for the Goldberg Lager beer in April 2019, joining Odunlade Adekola, a Nigerian Star in the movie industry.
Olamide Personal Life
Olamide has been in a relationship with Adebunkunmi Aisha Suleiman long before he rose to stardom in the music industry. He proposed to her in March 2018 and they have a son Batifeori Maximilliano Adedeji born in 2015.
Olamide Awards And Recognition
- Best Indigenous Artist, Nigeria Entertainment Awards, 2013
- Male Artiste of the Year, Too Xclusive Awards, 2015
- Artiste of the Year, Too Xclusive Awards, 2015
- Artist of the Year, The Headies, 2015
- Best Street-hop Artiste, The Headies, 2015
- Rap Artist of the Year, City People Entertainment Awards, 2015
- Rap Act of the Year, Nigeria Entertainment Awards, 2016
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For his Music Works
- Best Album of the Year, ‘YBNL’ Nigeria Entertainment Awards, 2013
- The Best Collabo of the Year, ‘Ghost Mode Phyno featuring Olamide’, Nigeria Entertainment Awards, 2013
- Best Rap Album and Album of the Year, YBNL, The Headies, 2013
- The Best Afro Hip-hop Video Durosoke Nigeria Music Video Awards, 2013
- Best Street Hip-hop Artiste, Durosoke, The Headies, 2013
- Most Gifted West ‘Turn Up’ Channel O Music Video Awards, 2014
- Album of the Year, ‘Baddest Guy Ever Liveth’ The Headies, 2014
- Best Rap Album, ‘Baddest Guy Ever Liveth’ The Headies, 2014
- Mixtape of the Year, ‘2Kings’, Olamide and Phyno, Too xclusive Awards, 2015
- Best Hip-hop Track ‘Local Rapper’ Reminisce featuring Olamide & Phyno, Too Xclusive Awards, 2015
- Video Wonder of the Year, ‘Melo Melo’ Too Xclusive Awards, 2015
- Certified Banger of the Year ‘Shakiti Bobo’ Too Xclusive Awards, 2015
- Album of the Year ‘Eyan Mayweather’ Nigeria Entertainment Awards, 2016
Entrepreneurial Lessons From The Life Of Olamide
- Olamide didn’t rise to stardom on a platter of Gold, he earned it through hardwork, dedication and commitment. As entrepreneurs, we need to be hardworking and dedicated to our business.
- Olamide rode the path he knew best and got better at it. He is one of the few Nigerian hip-hop artist who sings and rap in Yoruba. In our entrepreneurial journey, we should strive to be the best at whatever we do, and we should strive to stand out amidst the crowd.
- Olamide keeps his fans entertained by releasing music yearly and he has done this successfully since 2011. As entrepreneurs, you should stay at the top of your industry and be creative in your product offering. Listen to your customers and understand what they want so you can constantly create value for them.
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3 responses
Wow,been hard working will always take you there.
Thank you Terene for reading. Indeed, nothing can substitute hard work and determination. Those are the two ingredients that will make you successful in business.
Badoo sneh…my Favourite Naija rapper