Grow your business

How To Successfully Sell On Social Media In Nigeria

Written by:
| Updated:
March 30, 2021
Scrader
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Starting an online business can be quite difficult. But growing your audience and consistently landing sales can be even more difficult. Although it’s now very easy to set up an account on any social platform, selling online is more than uploading products and waiting for buyers. You have to keep your users engaged, build trust, and make the ordering process seamless. In this article, we’ll share some tools, tips, and tricks to sell on social platforms like Scrader, Instagram, and Twitter.

What Are The Best Social Platforms To Sell On?

Scrader

Scrader is social media optimized for commerce. This means that it has the same interface and features as certain social media platforms but was deliberately created for the purpose of selling and buying. It’s free to join and start uploading products to sell online and reach more customers who use the app.

Unlike Instagram and Twitter, you can immediately start getting views from hundreds of shoppers once you sign up. You can also manage your products, orders, view your statistics, and chat with shoppers on the app.

Instagram

Instagram is one of the largest social media platforms with millions of users globally. It’s a great place to meet new users and share visually appealing content. However, you have to build your audience from scratch and manage all your orders via DM.

Twitter

Twitter is great when you can create viral content that will attract people’s attention to your product. Like Instagram, you have to learn the ropes of building an audience and this may take a while. On Twitter, you also have to manage all your orders via DM.

How To Ensure You Make Sales

Post Quality Images And Descriptions

We recommend posting your content across Instagram, Twitter, and Scrader at the same time. Add new products and posts frequently to keep your followers engaged and for them to remember you.

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Invite Your Friends To Like Your Page

Invite as many people to like your pages as possible. The more followers you have on these platforms, the larger your reach and potential audience.

Include All Product Information

Make sure all your posts include product name, price, and a short description. Don’t make the mistake of asking users to DM you for the price.

Make Ordering And Fulfilment Easier

Simplify things for your users by providing your Scrader store or product link. They will be able to order in a few steps and save you the hassle. In addition, you can automate your logistics on the Scrader app to reduce your workload.

Conclusion

It takes a lot of work to build a paying audience on social media. It will require understanding your audience, using the right platforms, and providing excellent customer service. Using the right platforms will ensure consistent sales and returns for your business.

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ReDahlia

ReDahlia is the parent company of entrepreneurs.ng

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