If you’re like me, you’ve probably asked yourself—how do I make money on Facebook in Nigeria? You have wondered endlessly, how do I turn the hours spent scrolling through Facebook into a money-making opportunity?
I’m here to tell you that it is absolutely possible to monetise Facebook. I’ve been there—starting with zero followers, no clear strategy, and little knowledge of how Facebook’s monetisation works. But over time, I learned the ropes, experimented with different methods, and eventually cracked the code to making money on Facebook in Nigeria.
In this article, I will share my personal experiences, tested strategies, and actionable tips that anyone can use to make money on Facebook. The strategies I share will work whether you are a student, an entrepreneur, or simply someone looking for a side hustle.
With us, we don’t just share strategies. We hold your hand as you start and scale your business. When you enrol, in the Entrepreneurs Success Blueprint Program, you will get all the support to grow your business on Facebook.
Key Takeaways
- Facebook offers multiple ways to monetise, including Marketplace, Reels, Affiliate Marketing, Sponsored Posts, Groups, Dropshipping, and Social Media Management.
- Building a strong brand, engaging with your audience, and using targeted ads with SEO are keys to increasing visibility and sales.
- Video content, paid memberships in Groups, and automation tools like Chatbots and Facebook Business Suite help maximise earnings.
- Long-term success requires scaling through ads, influencer collaborations, cross-promotion, and staying updated on Facebook’s monetisation policies.
We will look at the different ways to make money on Facebook, how to qualify for Facebook monetisation in Nigeria and other important things that will help win with Facebook monetisation.
How to Make Money On Facebook in Nigeria
Here are different ways to make money on Facebook in Nigeria.
1. Building a Strong Brand Presence
Before making money on Facebook, the first step is to establish a recognisable and credible online presence. A strong brand makes it easier to attract followers, increase engagement, and gain the trust of potential customers or clients.
Start by creating a professional Facebook Page that reflects your brand’s identity. Use a high-quality profile picture, an eye-catching cover photo, and a well-written bio that clearly explains who you are and what you offer. A well-optimised page enhances credibility and ensures that visitors immediately understand the purpose of your brand.
Consistency in content creation is key. To stay relevant, you must post high-quality and engaging content regularly. This includes a mix of videos, infographics, live streams, and written posts tailored to your audience’s interests.
Experimenting with different content formats keeps followers engaged and reveals what resonates most. Videos and Facebook Reels stand out due to their high engagement and viral potential.
Active audience engagement is key to brand growth. Responding to comments, starting conversations, and using polls, Q&A sessions, and live videos help build a loyal community. Facebook’s algorithm rewards consistent interaction, boosting content visibility.
For creators, Facebook Reels Monetisation is a great way to earn while growing a brand. By consistently producing engaging short videos that meet Facebook’s guidelines, you can generate income through in-stream ads while expanding your audience.
Building a strong brand presence requires patience and effort, but with the right approach, you can establish an authoritative presence that attracts opportunities, partnerships, and a steady stream of income on Facebook.
2. Leveraging Facebook Ads for Targeted Reach
Running Facebook Ads is one of the fastest and most effective ways to increase visibility, attract customers, and drive sales. However, to get the best results, you need a well-planned strategy that ensures your ad spend translates into tangible business growth.
Start by setting up a Facebook Business Manager account, your central hub for managing ads, tracking performance, and optimising campaigns. It streamlines multiple ad accounts, pages, and payment methods.
A key feature is Facebook Pixel, a tracking code that monitors user interactions like page views, purchases, and cart abandonments. This data enables highly targeted retargeting campaigns, helping businesses re-engage potential customers and boost conversions, especially in Nigeria’s competitive e-commerce space.
To maximise ad performance, A/B testing is essential. Running different ad variations—such as images, headlines, or call-to-action buttons—helps identify what works best. Facebook rewards high-engagement ads, so refining creatives and audience targeting ensures efficient ad spend.
For higher profits, focus on conversion-optimised ads. Unlike boosted posts, these ads target users most likely to take action, such as making a purchase or signing up. This approach ensures every advertising dollar directly supports your business objectives.
When done correctly, Facebook Ads can deliver high ROI and sustainable business growth, making them an essential tool for anyone looking to scale their brand and increase revenue.
3. Selling on Facebook Marketplace
One of the easiest ways to make money on Facebook in Nigeria is through Facebook Marketplace. This free platform connects sellers with local buyers, making it ideal for entrepreneurs, small business owners, and individuals looking to sell products quickly without needing a website or store.
Selling on Marketplace starts with choosing the right products. Popular categories include used and new electronics, fashion items, thrift clothing, handmade crafts, and imported goods. Nigerians value affordability and quality, so selecting the right niche is crucial.
Clear, high-quality photos help attract buyers, as Marketplace is highly visual. Well-lit images from multiple angles accurately represent your product, while an honest and detailed description builds trust.
Competitive pricing is also key—research similar listings to ensure your price is attractive without sacrificing profit. Offering slight discounts for bulk purchases or negotiating within a reasonable range can help close sales faster.
Engagement is essential. Responding quickly to inquiries increases conversion rates and builds trust, leading to positive reviews that attract more buyers. Expanding your reach by sharing listings in buy-and-sell Facebook groups also boosts visibility.
Optimising listings with relevant keywords improves search rankings, ensuring more buyers find your products. Keywords like “affordable electronics in Lagos” or “cheap designer handbags in Abuja” increase discoverability.
Facebook Marketplace offers a low-cost, high-reward opportunity for making money.
4. Making Money with Facebook Creator Studio: Ad Breaks, In-Stream Ads & Stars
Facebook Creator Studio is a powerful tool for video creators looking to make money on Facebook in Nigeria. It provides features to manage, analyse, and monetise videos efficiently. Many content creators, including those making viral comedy skits, have turned their Facebook pages into steady income sources.
To qualify for monetisation, a Facebook Page must have at least 10,000 followers and accumulate 600,000 minutes of video views within the last 60 days. Engagement is key, as Facebook prioritises videos that capture and retain viewers. All content must comply with Facebook’s Monetisation Policies, avoiding copyright violations and misleading material.
Beyond in-stream ads, Facebook Stars allows followers to financially support creators by purchasing and sending Stars during live videos. The more engaged the audience, the higher the earning potential.
For success, focus on producing high-quality, interactive videos that encourage viewer engagement and adhere to Facebook’s monetisation guidelines.
Use storytelling techniques, trending challenges, and entertaining formats to boost watch time and retention. Also, consider cross-promoting your videos on Facebook Groups and Pages to expand your reach.
By consistently producing valuable content and leveraging Facebook Creator Studio’s monetisation tools, you can turn your passion for video creation into a profitable online business. With dedication and strategic content planning, your Facebook Page can become a steady income stream in Nigeria’s growing digital economy.
How to Monetise with Facebook Ad Breaks:
- Create engaging, original videos that are at least 3 minutes long.
- Enable Ad Breaks in Creator Studio.
- Promote your videos to gain views.
- Earn from the ads Facebook places in your videos.
- Stay Updated on Facebook Monetisation Policies to avoid demonetisation.
Facebook Stars also allows followers to send virtual gifts during live videos, which can be converted into real money.
5. Utilising Facebook Groups and Communities
One of the most underrated yet powerful ways to make money on Facebook in Nigeria is by leveraging Facebook Groups. Groups provide a unique space where like-minded individuals come together to share ideas, discuss industry trends, and engage in meaningful conversations. If you establish yourself as an authority in a particular niche, you can turn your group into a profitable business by monetising your expertise and creating value for members.
The first step to building a profitable Facebook Group is choosing the right niche. Groups that cater to high-demand industries such as real estate, business coaching, fitness, digital marketing, and cryptocurrency tend to attract engaged members who are willing to invest in valuable content.
By positioning your group as a go-to resource in your field, you increase your chances of turning your community into a money-making machine.
However, simply creating a group is not enough; consistent engagement is the key to success. To grow your group and keep members actively involved, you must post valuable content regularly, initiate discussions, and respond to members’ questions. Sharing insightful posts, hosting live Q&A sessions, and organising virtual meetups can help establish credibility and trust, which is essential for monetization.
How to Monetise Your Facebook Group
Once you have an engaged audience, there are several ways to monetise your Facebook Group. One of the most effective methods is selling digital products such as ebooks, online courses, and exclusive training programs. Since your group members are already interested in your niche, they are more likely to purchase valuable resources that help them solve problems or gain new skills. We sell all the digital products you can find in our shop across all our Facebook groups.
Another way to make money with Facebook Groups in Nigeria is by offering premium membership subscriptions. Many successful group owners charge monthly or yearly fees for access to exclusive content, VIP discussions, and in-depth coaching. If you consistently provide high-value insights, members will see the benefit of paying for premium access.
Finally, Facebook Group Insights is a powerful tool that can help you analyze engagement trends and optimise your monetisation strategy. By tracking member activity, popular discussion topics, and post engagement rates, you can fine-tune your content and offerings to better serve your audience and increase earnings.
By building a thriving, engaged community and offering valuable digital products or premium memberships, you can transform your Facebook Group into a steady source of income. With the right strategy and consistency, this method can become one of the most profitable ways you can make money on Facebook if you live in Nigeria.
6. Affiliate Marketing and Sponsored Content
One of the easiest ways to make money on Facebook in Nigeria without owning a product is through affiliate marketing. This method allows you to earn commissions by promoting other people’s products and getting paid when someone makes a purchase through your referral link.
I discovered the power of Facebook affiliate marketing when I made my first sale without even selling my own product. It was a simple but eye-opening experience which proved to me that anyone can generate passive income on Facebook with the right strategy.
To get started, the first step is to join an affiliate program. Several Nigerian and international companies offer affiliate programs where you can sign up, get a unique tracking link, and start earning commissions. Some of the best options include Jumia, Konga, Amazon Associates, and Expertnaire (which specialises in digital products like online courses and eBooks). Choosing the right program depends on your niche and the type of audience you want to target.
Once you have your affiliate links, the next step is promotion. The most successful affiliate marketers don’t just post random links, they create engaging, valuable content that makes people interested in the product.
You can promote affiliate products through Facebook posts, stories, and niche groups to reach the right audience. Video reviews, tutorials, and customer testimonials build trust and boost conversions.
Driving traffic to your affiliate links is key. Use organic methods like sharing content in Facebook Groups, Pages, and personal timelines, or run targeted Facebook Ads to scale faster. Paid ads help reach specific demographics and attract potential buyers.
To maximise commissions, track performance using Facebook Pixel. This allows you to monitor clicks, identify top-performing posts, and refine your strategy for better results.
With the right approach, affiliate marketing can be a steady source of passive income.
7. Direct Selling and E-commerce Integration
If you sell products like ebooks, online courses, fashion, or beauty items, Facebook offers a powerful and cost-effective platform to reach millions of Nigerian users without needing a physical store or complex e-commerce site.
I’ve successfully sold both digital and physical products using key strategies, and with the right approach, you can turn Facebook into a steady sales channel.
Start by creating a Facebook Business Page, which boosts credibility, enables ads, and unlocks commerce features. A well-optimised page with a professional profile picture, compelling bio, and clear contact details builds trust with potential customers.
Next, use Facebook Ads to target the right audience, as organic reach alone may not be enough. Lookalike Audiences and Retargeting Ads help attract users who have previously interacted with your content, increasing conversions.
Engagement is key to turning visitors into buyers. Consistently post educational content, product videos, customer testimonials, and live Q&A sessions to build credibility. Social proof like reviews and success stories boosts trust and encourages purchases.
For a seamless buying experience, integrate Facebook Messenger for Sales. Chatbots can automate responses, offer product recommendations, and send reminders for abandoned carts and discounts, increasing conversions.
Optimise your posts with SEO techniques by using relevant keywords in product descriptions, captions, and hashtags to enhance discoverability on Facebook Search and Marketplace. Terms like “affordable beauty products in Lagos” or “best digital marketing course in Nigeria” help attract the right buyers.
By leveraging Business Pages, targeted ads, engaging content, Messenger automation, and SEO, you can turn Facebook into a highly profitable online store.
8. Dropshipping on Facebook
Dropshipping is a profitable, low-risk way to make money on Facebook in Nigeria. Unlike traditional e-commerce, it eliminates inventory, storage, and shipping hassles. You act as a middleman—when a customer buys, the supplier ships directly. It is ideal for those starting an online business with minimal capital.
To begin, find a reliable supplier. Platforms like AliExpress, Spocket, and CJ Dropshipping offer thousands of trending products at wholesale prices. Choose high-demand items such as electronics, fashion accessories, beauty products, and home gadgets, and ensure your supplier provides fast shipping to maintain customer satisfaction.
Set up a Facebook Business Page and Shop to list your products with compelling descriptions, professional images, and competitive pricing. Integrating Messenger for automated inquiries enhances customer support and builds trust.
Running Facebook Ads is the fastest way to drive sales. Target buyers based on interests, location, and behaviour, using Lookalike Audiences and retargeting to bring back potential customers. A/B testing ad creatives helps optimise conversions.
Once an order is placed, your supplier handles fulfilment and shipping, so you never need to stock products. Chatbots and auto-responses on Messenger keep customers updated, improves their experience and boost trust.
With minimal investment and high earning potential, dropshipping is a great way to build a Facebook-based online business that runs almost on autopilot.
9. Social Media Management & Facebook Ads Services
Many Nigerian businesses struggle with Facebook marketing due to a lack of time, expertise, or resources. At Entrepreneurs.ng, we’ve seen firsthand how effective social media management can be in growing a brand.
While we manage our social media in-house, we receive frequent requests from businesses needing help with content creation, ad management, and audience engagement. This demand highlights a profitable opportunity for skilled individuals to offer social media management services. You can learn the art of social media management in the Entrepreneurs Success Blueprint Program.
The first step to success is mastering Facebook Ads, as most businesses rely on paid advertising to expand their reach. Taking free or paid courses on platforms like Meta Blueprint, Udemy, or Coursera will help you learn ad targeting, budget optimisation, and conversion tracking, setting you apart from competitors.
Once skilled, start offering social media management services, including running ads, creating engaging content, handling customer interactions, and growing audiences.
Businesses in e-commerce, real estate, education, and local services need skilled marketers to manage their Facebook presence professionally. Position yourself as a Facebook marketing expert, and clients will pay for your expertise.
To maximise earnings, charge businesses based on the services provided. Some need basic page management, while others require full-scale ad campaigns and growth strategies. You can charge per campaign, monthly retainer, or based on specific services, with freelance social media managers in Nigeria earning ₦100,000 – ₦500,000 per month, depending on experience and client size.
For best results, use analytics tools like Facebook Business Suite to track performance, analyse engagement metrics, and optimise strategies. Providing data-driven reports and recommendations helps clients improve ROI and ensures long-term retention.
With the right skills, strategies, and consistency, social media management is a highly profitable way to make money on Facebook in Nigeria.
Requirements and Eligibility for Facebook Monetisation
To monetise your content on Facebook in Nigeria, you must meet certain eligibility criteria set by Meta. Below are the key requirements to ensure you qualify for various monetization features.
1. General Monetization Eligibility
All creators must comply with Facebook’s Partner Monetisation Policies, which include:
- Community Standards Compliance: Your content must align with Facebook’s Community Standards, avoiding prohibited material such as hate speech or violent content.
- Content Monetization Policies: Ensure your content is original, authentic, and free from misinformation.
You can check your monetisation status through the Monetisation Eligibility Checker in the Creator Studio.
2. Facebook Stars
Facebook Stars allows fans to support creators by purchasing and sending Stars during live streams. To be eligible:
- Adhere to all Facebook Community Standards and Partner Monetization Policies.
- Ensure your profile is set to Professional Mode.
For detailed requirements, visit Facebook Stars Eligibility.
3. In-Stream Ads (No Longer Accepting Applications)
As of October 4, 2024, Facebook has stopped accepting applications for in-stream ads. Existing partners may still earn from this feature.
4. Facebook Reels Monetisation
To earn through ads on Facebook Reels:
- Content Compliance: Follow all Facebook monetisation policies.
- Follower Count: Maintain the required number of followers.
- Engagement Metrics: Achieve the required number of video views within a specific timeframe.
For more information, visit Facebook Reels Ads Eligibility.
5. Fan Subscriptions
Fan subscriptions allow followers to pay for exclusive content. To qualify:
- Be an admin of a Facebook Page.
- Have at least 10,000 followers or 250+ returning viewers.
- Engagement Metrics: Within the last 60 days, you must achieve one of the following:
- 50,000 post engagements,
- 180,000 minutes viewed,
- 30,000 one-minute views on videos longer than three minutes.
Visit Facebook Subscriptions Eligibility for full details.
6. Partner Monetisation Policies
All monetising partners must comply with Facebook’s Partner Monetisation Policies, including:
- Page Ownership: Content must be posted on a Facebook Page (not a personal profile).
- Authentic Engagement: Avoid artificial methods to boost engagement.
- Content Ownership: Ensure you own the rights to all monetised content.
Review the full policies at Partner Monetisation Policies.
7. Content Monetisation Policies
Your content must also adhere to Facebook’s Content Monetisation Policies, which prohibit:
- Misleading Content: Avoid clickbait and sensationalised material.
- Restricted Content: Do not post controversial or sensitive content without proper context.
For comprehensive guidelines, see Content Monetisation Policies.
By ensuring compliance with these requirements, you can effectively monetise your Facebook presence and make money through Facebook in Nigeria.
Now that you know the criteria you must meet before you can make money on Facebook in Nigeria, I will give you a detailed explanation of Facebook monetisation. This will provide you with a deeper understanding of Facebook monetisation.
Facebook Monetisation Explained
It is important to understand how Facebook monetisation works in case everything I’m saying is overwhelming you. Facebook is no longer just a social networking platform; it has evolved into a powerful revenue-generating ecosystem that rewards content creators, businesses, and entrepreneurs who leverage its tools effectively.
In Nigeria, making money on Facebook has become more accessible due to the platform’s diverse monetisation opportunities. Facebook now provides multiple ways for content creators, business owners, digital marketers, and freelancers to earn money.
The effectiveness of each method depends on factors like audience engagement, content quality, business strategy, and adherence to Facebook’s monetisation policies.
Some of the most popular and effective Facebook monetisation methods in Nigeria include:
- Facebook Marketplace – A free platform that enables individuals and businesses to list and sell products locally.
- Facebook Creator Studio – Offers monetisation through Ad Breaks, In-Stream Ads, and Stars for eligible video content creators.
- Affiliate Marketing – A method where users promote third-party products and earn commissions on sales made through referral links.
- Selling Digital and Physical Products – Entrepreneurs can sell products directly using Facebook Shops, Marketplace, or Messenger.
- Sponsored Posts and Brand Collaborations – Content creators and influencers can earn money by promoting products and services from brands.
- Facebook Groups and Subscription Models – Business owners and thought leaders can create exclusive communities and charge for membership access.
- Dropshipping – A low-risk e-commerce model where sellers list and sell products without holding inventory.
- Social Media Management – Businesses hire individuals to manage their Facebook presence, run ads, and engage with customers.
Facebook’s monetisation potential is limitless, but success requires a strategic approach. The key factors that determine profitability include:
- Consistent, high-quality content creation
- Understanding audience needs and preferences
- Leveraging the right monetisation features for your niche
- Using Facebook’s analytics tools to track performance
- Staying updated with Facebook’s monetisation policies
Each of these methods has its unique approach, so let’s break them down.
Tactics to Maximize Earnings Through Facebook
Here are some tips that will help you increase your earnings on Facebook.
Post Consistently
Maintaining an active presence on Facebook is crucial for visibility and engagement. Posting high-quality content daily or weekly keeps your audience engaged and helps Facebook’s algorithm favour your page. It helps increase organic reach and monetisation potential.
Use SEO Techniques for Facebook Posts
Optimising your captions, descriptions, and hashtags with relevant keywords improves discoverability. By using strategic keywords related to your niche, you enhance your chances of appearing in Facebook searches and reaching more potential customers.
Leverage Facebook Stories and Live Videos
Stories and live videos allow for real-time engagement and foster a stronger connection with your audience. Live sessions for product demonstrations, Q&A interactions, or behind-the-scenes content can increase trust and conversions.
Utilise WhatsApp Integration
Linking your Facebook Business Page to WhatsApp makes it easier for potential customers to reach you instantly. Since WhatsApp is widely used in Nigeria, this integration helps improve communication, simplify transactions, and close more sales.
Retarget Visitors with Facebook Pixel
Facebook Pixel allows you to track user interactions on your website and retarget those who showed interest in your products or services. This data-driven approach increases conversion rates by re-engaging potential buyers.
Offer Limited-Time Discounts & Flash Sales
Creating urgency through exclusive deals and time-sensitive promotions encourages immediate purchases. Customers are more likely to buy when they believe an offer is limited or exclusive, boosting sales significantly.
Cross-promote on Other Platforms
Driving traffic from Instagram, Twitter, LinkedIn, or YouTube can expand your reach. Promoting your Facebook content across multiple platforms diversifies your audience and increases engagement, leading to better monetization opportunities.
Partner with Influencers
Collaborating with micro and macro influencers helps expand your reach and credibility. Influencers have engaged followers who trust their recommendations; this makes influencer partnerships an effective way to increase brand awareness and sales.
Use Automation Tools
Chatbots for Facebook Messenger can automate responses, handle customer inquiries, and improve user experience. This not only saves time but also ensures you provide instant replies to potential customers, increasing conversion chances.
Monitor Facebook Insights & Analytics
Analysing performance data using Facebook Insights and Business Suite helps refine your strategy. By tracking engagement rates, post reach, and audience behaviour, you can adjust your approach to maximise earnings over time.
By applying these tactics, you can increase engagement, drive sales, and scale your business successfully on Facebook.
Conclusion
Making money on Facebook in Nigeria is not just a possibility, it’s a real and achievable goal. I’m living proof that with the right strategy, dedication, and consistency, anyone can turn Facebook into a steady source of income.
The key is to pick a monetisation method that aligns with your skills and interests, it could be selling products, creating engaging content, or offering valuable services. Facebook offers an ever-expanding marketplace, and those who take advantage of it can build sustainable online businesses.
Success doesn’t happen overnight. The most successful Facebook entrepreneurs stay updated with platform changes, experiment with different tactics, and continuously improve their approach.
Consistency is what separates those who succeed from those who give up too soon. If you’re willing to learn, adapt, and engage with your audience, you can scale your earnings and maximise your Facebook monetisation potential.
If you found this guide helpful, share it with others, and let’s all make the most of Facebook’s money-making opportunities in Nigeria!
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FAQ On How To Make Money On Facebook
1. Can I really make money on Facebook in Nigeria?
Yes, Facebook provides several monetisation options for Nigerian users, including Facebook Marketplace, affiliate marketing, content monetisation through Reels and Stars, sponsored posts, and Facebook Ads for e-commerce.
2. Do I need to have a large following to make money on Facebook?
It depends on the monetisation method. For ad revenue (Reels, Stars, and in-stream ads), a large following is required. However, you can still make money through Facebook Marketplace, affiliate marketing, and e-commerce with a smaller but engaged audience.
3. What are the eligibility requirements for monetisation on Facebook?
To monetise your Facebook page, you must comply with Facebook’s Partner Monetisation Policies. For in-stream ads, you need at least 10,000 followers and 600,000 total minutes viewed in the past 60 days. For Stars and subscriptions, other criteria apply.
4. How do I check if I am eligible for Facebook monetisation?
You can check your monetisation eligibility through Facebook’s Monetisation Eligibility Checker in the Creator Studio.
5. Can I monetise my personal Facebook profile, or do I need a page?
Most monetisation features, such as in-stream ads and fan subscriptions, require a Facebook Page rather than a personal profile. However, Facebook Professional Mode allows some monetisation on personal profiles.
6. How do I earn money from Facebook Reels?
You can earn through Reels Play Bonus, Facebook Reels Ads, and Stars from viewers. Your videos must comply with Facebook’s monetisation policies and gain engagement to qualify.
7. How much can I make from Facebook Reels in Nigeria?
Earnings depend on video views, engagement, and Facebook’s revenue-sharing model. The more engaging and viral your content, the higher your potential earnings.
8. What kind of videos perform best for Facebook monetisation?
- Engaging, original content (e.g., educational, entertainment, or inspirational videos).
- Reels that use trending sounds and effects.
- Content that encourages interaction, like tutorials, challenges, or storytelling.
9. What is Facebook Marketplace, and how can I make money from it?
Facebook Marketplace is a free online platform where you can sell new or used products to buyers in your local area.
10. What kinds of products sell best on Facebook Marketplace in Nigeria?
Popular categories include:
- Electronics (smartphones, laptops, accessories)
- Fashion & Beauty (clothes, shoes, wigs, makeup)
- Home & Kitchen Appliances (furniture, blenders, TVs)
- Automobiles & Motorcycles (used cars, bikes, car accessories)
11. Do I need to pay to sell on Facebook Marketplace?
No, Facebook does not charge listing fees on Marketplace. However, running ads to boost visibility comes with a cost.
12. Can I sell digital products like ebooks and online courses on Facebook?
Yes, you can sell digital products by linking them to a website, offering them through Messenger, or using Facebook Groups and paid membership subscriptions.
13. How can I receive payments from Facebook Marketplace buyers?
Payments can be processed through:
- Direct bank transfer
- Mobile money (Opay, PalmPay, Moniepoint, etc.)
- Cash-on-delivery (COD)
14. How do I make money through affiliate marketing on Facebook?
- Join an affiliate program (e.g., Jumia, Konga, Expertnaire, Amazon).
- Promote affiliate links using engaging content.
- Earn commissions when someone buys using your referral link.
15. What are the best affiliate marketing programs in Nigeria for Facebook?
- Jumia Affiliate Program
- Konga Affiliate Program
- Expertnaire (for digital products)
- Amazon Associates (for international markets)
16. How much commission can I earn from affiliate marketing?
Commissions vary by platform and product type. Typically, commissions range between 5% – 50% per sale.
17. How do I get brands to sponsor my posts on Facebook?
- Grow an engaged audience in a specific niche.
- Create high-quality, valuable content.
- Reach out to brands directly or sign up on influencer marketing platforms (Upfluence, AspireIQ, etc.).
18. How can I use Facebook Ads to make money?
- Promote your products or services to targeted audiences.
- Drive traffic to an external e-commerce store (e.g., Shopify, WooCommerce).
- Retarget website visitors with Facebook Pixel.
19. How much should I budget for Facebook Ads in Nigeria?
Facebook Ads start from about ₦2000/day, but a good starting budget is ₦10,000 – ₦50,000 per day for better reach and conversions.
20. What type of Facebook Ad works best for Nigerian audiences?
- Video ads (higher engagement and conversions).
- Carousel ads (for showcasing multiple products).
- Lead generation ads (for collecting contacts).
21. Can I start a dropshipping business using Facebook?
Yes. Dropshipping allows you to sell products without holding inventory. Use Facebook Marketplace or Ads to drive sales while suppliers handle shipping.
22. What are the best dropshipping suppliers for Nigerian sellers?
- AliExpress
- CJ Dropshipping
- Spocket
23. How do I make money managing Facebook pages for businesses?
Offer services such as:
- Content creation and posting
- Facebook Ads management
- Community engagement and response handling
24. How much can I charge for Facebook page management in Nigeria?
- Small businesses: ₦70,000 – ₦150,000/month
- Medium businesses: ₦200,000 – ₦1,000,000/month
25. How does Facebook pay Nigerian creators?
Facebook pays earnings through PayPal, Payoneer, or direct bank transfers (for eligible accounts).
26. Does Facebook pay in naira (NGN)?
No, Facebook pays in USD or the local currency set in your payout settings. You’ll need a domiciliary account or Payoneer to receive payments.
27. How long does it take to receive Facebook earnings?
Payments are processed between the 21st and 25th of each month, depending on your payment threshold and method.
28. Can my Facebook page get banned from monetisation?
Yes, if you violate Facebook’s monetisation policies, such as posting misleading content, engaging in fake engagement, or failing to follow community standards.
29. What should I do if my Facebook page gets demonetised?
- Check Creator Studio for policy violations.
- Appeal the decision if you believe it was an error.
- Ensure future content complies with Facebook’s policies.
30. How can I avoid scams while making money on Facebook?
- Avoid pyramid schemes and “get-rich-quick” ads.
- Only use trusted payment methods for transactions.
- Verify buyer profiles before making sales.
